OUR FOCUSED & RESULT-ORIENTED
Unique marketing solutions
with result-oriented Marketing Strategy
ABOUT MARKETING STRATEGY
Marketing with a strategy is like utilizing every business opportunity to its best.
Marketing Strategy is a comprehensive and well-planned approach to achieving the desired marketing objectives of the organization.
A Marketing Strategy helps to have clarity around your business growth and success. It helps define your vision, mission, and business goals, and plans the steps you need to take to achieve these goals. A well-structured Marketing Strategy follows a systematic marketing plan that covers the detailed marketing activities as per a Marketing Calendar with a clear timeline for rolling out those marketing initiatives.
How can Marketing Strategy help?
"Marketing is no longer about the stuff that you make, but about the stories, you tell."
~Seth Godin
Let's Together Create your
unique Marketing Strategy
OUR OBJECTIVE
Creating effective
Marketing Strategy
with
Storytelling
Passion
Expertise
Our 10 Steps to Creating a Successful
Marketing Strategy
1
Understand your Audience
(Persona & Interests)
Research on what does your audience needs? What problems are they facing? How can your offerings solve those problems?
2
Discuss your Objectives and Goals
Well defined goals on what’s important – and what’s not – in creating your content so your content marketing strategy is consistent
3
Market Research (7Ps)
Detailed research around your industry, the businesses operating - their marketing mix, their size, growth, social trends, and demographics and the 7Ps of Marketing: product, price, promotion, place, people, process, positioning.
5
Create Marketing Goals
Create simple and effective SMART goals that can be quantified and measured effectively
6
Identify the appropriate Digital Marketing Channels
Research around the channels where your customers are active and engaged among web, digital, social, email, etc.
7
Finalise on the Digital Marketing Budget
Set and decide on the monthly, quarterly, half-yearly and annual marketing budget connected to the digital marketing efforts
8
Digital Marketing Calendar for Distribution
Scheduling the timelines for creating the content across the publishing channels
9
Launch your Digital Marketing Action plans
Timely and effectively act upon the set digital marketing strategy in the respective marketing channels
10
Analyze & Measure the Results
Utilizing tracking tools and analytics to analyze the results of your content marketing efforts and measure the effectiveness of it.