WE ARE FOCUSED & RESULT-ORIENTED
Customer-centric agency specialised with
creative website development
ABOUT WEBSITE DEVELOPMENT
The first step of taking your business online is through a "Website"
A successfully launched website is the result of a well-planned approach, and all the strategies that are intertwined. The focus has to be clearly on the right Marketing Strategy, Digital Strategy, Designing Strategy, Content Marketing Strategy and Search Engine Strategy; all of these focused on a single objective: “Customer Need”. Essentially answering, what is it that the customer is looking for?
The process of designing and developing your website is the result of hundreds of hours of collaboration, dedication, and hard work. Many organizations have faced the challenge of just creating a website without any sort of research or strategy. Resulting from which neither the customer could connect nor the website could meet its objective.
It is important to create a customer-friendly website that helps your customers connect with your objective, understand what you offer, and how can they be benefitted from them through a complete storytelling style. You must focus on a clear delivery with easy-to-understand product information.
Here are the five major areas to make your website more Customer-Focused.
The entire website development process must be a well thought through process with a clear understanding of the primary objective: customer engagement and conversions. Your goal should be to create a site that serves its customers, rather than just market about your business.
Effective website development with a strategic approach
Let's Together Create your
unique Marketing Strategy
OUR OBJECTIVE
Creating effective
Website Development
with
Storytelling
Passion
Expertise
Our 10 Steps to Creating a Successful
Social Media Strategy
1
Understand your Audience
(Persona & Interests)
Research on what does your audience needs? What problems are they facing? How can your offerings solve those problems?
2
Discuss your Objectives and Goals
Well defined goals on what’s important – and what’s not – in creating your content so your content marketing strategy is consistent
3
Market Research (7Ps)
Detailed research around your industry, the businesses operating - their marketing mix, their size, growth, social trends, and demographics and the 7Ps of Marketing: product, price, promotion, place, people, process, positioning.
5
Create Marketing Goals
Create simple and effective SMART goals that can be quantified and measured effectively
6
Identify the appropriate Digital Marketing Channels
Research around the channels where your customers are active and engaged among web, digital, social, email, etc.
7
Finalise on the Digital Marketing Budget
Set and decide on the monthly, quarterly, half-yearly and annual marketing budget connected to the digital marketing efforts
8
Digital Marketing Calendar for Distribution
Scheduling the timelines for creating the content across the publishing channels
9
Launch your Digital Marketing Action plans
Timely and effectively act upon the set digital marketing strategy in the respective marketing channels
10
Analyze & Measure the Results
Utilizing tracking tools and analytics to analyze the results of your content marketing efforts and measure the effectiveness of it.